Alternative context of "Bitch" in Lupe Fiasco's "Bitch Bad" song

Lupe Fiasco's explanation, or should I say exploration of the word "bitch" in not only  how it is perpetuated through hip hop music, but also how it carries over to underdeveloped perceptions of women in our society, are very emotionally and lyrically strong in this song.  In his song titled "Bitch Bad", he challenges our society to think about the way we use the word "bitch", and the repercussions in leaves on our society, especially young under-develoed consciences of our future generations.  He examines the word's usage from a three angled storyline within his song.

The Huffington Post summarizes this music video perfectly, "The music video features the Chicago rapper describing the lives of a young girl and boy and how they use and view the word bitch. In the boy's scenario, it means hearing his mother singing along to a song and calling herself a 'bad bitch.' For girls, the video shows three young females watching a music video online -- the stereotypical rap video with a shiny car, a blinged out rapper selling a beverage and a barely-clothed woman moving her body along with the beat.

But it's the contrast between how the two children interpret the word "bitch" that delivers the true surprise -- while the boy seems to associate it with the strong role model of his mother, the girls, on the other hand, attribute the term to an overly sexualized male fantasy that they later try to emulate." (http://www.huffingtonpost.ca/2012/08/24/lupe-fiasco-bitch-bad_n_1827932.html).

He starts the song with the empowering introduction to his lyrics with, "Bitch Bad, Woman Good, Lady Better...".  He does this to call attention and awareness to the vernacular usage of words society uses against women.  At the same time these words create stereotypes associated with them, that contribute to the differences in people's perceptions attached to the words.  Fiasco then goes into his first part of the story, raising awareness to a young boy's first interpretation or exposure of the "bad bitch" being used by his mom.  She calls herself this to associate herself as a strong independent woman; however, this leaves him with the mind frame thoughts that a strong independent women is associated with his mother's character, and also is what is truly meant when referring to a woman as a "bad bitch".  Then in his second part of the story he introduces the listener to a young preteen girl and her first exposure to the meaning of a bad bitch.  Her meaning of what a "bad bitch" was intended to be was evolved from rap and hip hop videos, where the girls being associated as bad bitches are dressed with very little clothing, hyper-sexualized, and depicted to serve to the satisfaction or the fantasy of a male.  Therefore, both the boy and girl interpret what it means to be a bad bitch in two very different ways, because their first exposure to the meanings were two very different perceptions and came from two very different sources.  With that being said, Lupe then goes into the third part of his story, where the little girl and the boy meet when they grow up.  The boy, now a young man is looking for a bad bitch, or in other words a strong independent sophisticated woman, like his mother.  The girl, now a young woman, is looking for a guy who will treat her right nonetheless, but goes about it attempting to adapt to the bad bitch persona she has learned and internalized from the women in music videos.  Ultimately it does not work, because they have two different interpretations of what a bad bitch is; however, Lupe Fiasco highlights the controversies with the usage and development of this word, both in our daily lives, and how it is perpetuated in mainstream media.

Majority of fans and people who are not fans of Lupe Fiasco, completely support his ideologies and the awareness he his attempting to highlight about the word bitch and how it is used and constructed in our society.  I personally really like what Lupe Fiasco is trying to do with his purpose in the mainstream music industry as a whole, and highlight injustices, socially, politically, economically, and worldly.

The only harsh criticism I was able to find was a blog posting, "Why must we continually endure Lupe Fiasco's half-baked conscious hip-pop?" written by Brandon Soderburg.  He states, 
"'Bitch Bad' is, to play Lupe's game and get histrionic, how you "debase" a "culture."You twist a rap song into poorly thought-out grab for attention, and give it a muddled video, all under the guise of "starting a conversation," which implicitly suggests that rap music isn't having these conversations already. The use of the word "bitch," sensitively deconstructed by Jay-Z on "99 Problems," and currently being twisted and challenged by Azealia Banks, Nicki Minaj, and many more female MCs, proves that the discussion doesn't need a backpack rap hustler selling cynicism." (http://www.spin.com/blogs/lupe-fiasco-mansplains-some-more-in-the-video-for-bitch-bad/).

I found his article thought out very vaguely, and sounded a little biased simply because he did not have any argument besides the fact he basically did not like Lupe Fiasco.  The article was very repetitive, and he kept listing more or less the ways he didn't like the song, and he felt Lupe Fiasco was attempting to get attention.  My argument to that would be that Fiasco is drawing a larger awareness to our culture and society in not only the ways boys, girls, men, women, interpret what a bitch is, but regardless of its usage it is demeaning and denouncing to women overall.  The acceptance of this term, leads to repercussions our culture and society will face, due to misunderstandings.  The scariest thing that was perpetuated in this song is how a love relationship or dating can be altered with the smallest misunderstandings.  If a woman sees herself as an independent and strong woman, and uses the word bitch to passively replace that description, it could lead to the next generations misunderstanding, or anyone who is learning what a bad bitch is.  While on the other hand, media interprets this in a similar but over-sexualized, and submissive way to fulfill a male's fantasy.  With that being said, the word bitch will always be derogatory, and the more accepted it becomes in our daily descriptions and conversations, the more worrying we have to do for the future of our society and culture, in equality and respect for women.  Bitch was once only used toward women in a derogatory way, for hundreds of years, so to change that over night and create a gender level play field, remains difficult, when demeaning words can be misinterpreted leaving women to feel inferior.